Singapore's Culture of Queuing

One of the things that Singaporeans are famous for is queueing. It has became one of our national identity and culture.


Rising Trends of Singapore's Queueing Culture

Find out which category is the most popular in Singapore's Queuing History.

  • Food: Food holds the highest percentage among all of the categories with the debut of new and famous overseas F&B outlets in Singapore.
  • HDB: As the country develops and the introuduction of the HDB policies, many has queued to apply for housing schemes.
  • Celebrities: With the increasing population of Millienials or Gen Zs who queue overnight for K-pop concert tickets.
  • Technology: Brands like Apples, Samsung and Huawei
  • Collectibles: Mcdonalds' Hello Kitty has been one of the craziest craze in Singapore. Riots
  • Transport: Issues of people jumping queues of public tranportation has always been an issue. Bus stops, MRT stations and even Taxi stands always have long queues. However, the situation has ease with the introuduction of ride-hailing and ride-sharing technology.
  • NDP Tickets: Back in the 90s, Singaporeans have to physically queue for NDP tickets at the National Stadium.
  • Lottery: Lottery has always been part of Singaporeans' life. Long queues are always spotted.

Singapore's Bizzare Queue History

Find out some of the most bizzare items Singaporeans had queued for in Singapore's Queuing History.

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iPhone

In 2016, when the new iPhone 6s and 6s Plus were launched in Singapore. iPhone fans had queued up to be one of the first to own the smartphones

Despite the heavy and unhealthy haze, many queued overnight outdoors for 20 hours before the launch of the new phones.

Similarly in 2017, the debut of iPhone X have hundreds of iPhone fans gathered outside the Apple store along Orchard Road a day ahead of it's official launch in Singapore.

Huawei

In 2019, as part of the Singapore's 54th National Day's Promotions, the Y6 Pro 2019 smartphone are sold at a promotional price of $54, attracting large crowds, with queues formed as early as 4am and stocks ran out before the stores even opened.

However, it caused disppoinment and outrage when only 20 - 30 units were allocated to each outlets, people who had queued for hours, took a day off, ended up with nothing.

Hello Kitty

In 2000, tens of thousands queued outside of MacDonald to get their hands on the Hello Kitty character doll.

However, the craze has gotten out of hand when a Doctor and a Lorry Driver engage in a violent fight over the dolls.

Few days after the accident, seven people were injured outside a McDonald's outlet in Boon Keng as the queue got overly frantic and results in a glass door being shattered.

SCDF also recieved class of people fainting and fighting in queues.

The craze has results in traffic disruptions and unnessary food wastes and trash.

In 2013 and 2014, the Hello Kitty craze returned once again.

Not just long queues, there are disappointed fans, hoarders, scalpers and disputes.

At Bukit Batok Central's McDonald, a dispute started after a man complained about people jumping queues.

Tarts and Donuts

In 2013, outside of TANGS Orchard, many queued up as they awaits for the opening of Krispy Kreme. Similarly, when Pablo and Hokkaido's Bake Cheese Tarts launched in Singapore, fans all queued to take home some of these Japanese tarts.

Tim Ho Wan

In 2013, when the Michelin starred dim-sum chain Tim Ho Wan finally came to Singapore, it caused long, long queues every day.

Gong Cha

In 2017, outside the Gong Cha Singapore outlet at SingPost Centre, fans of Gong Cha queued overnight after its return to Singapore. Waiting and queuing up to 14 hours.

Also in December 2017, the new Paya Lebar outlet encountered long queues just because Gong Cha is giving away 99 free cups.

Balmain x H&M Collection

In 2015, the lauch of Balmain x H&M collection has roughly 200 queued outside of H&M Orchard Building 2 hours ahead of its launch.

COVID-19

In 2020, large crowds were observed outside of IKEA on a Sataurday during an COVID-19 epidemic.

During start of the epidemic, panic buying has leads to long checkout queues at Supermarket.

There were also long queues in many other places in Singapore following the start of Phrase 2 of the circuit breaker measures. The crowds and strain on social distancing may bring about another cluster of COVID-19 cases.

Black Friday

Black Friday is when retail prices are slashed down, riling up the Singaporeans' spirits.

In 2017, retailer Robinson's gathered long queues of customers.

SG50 Notes

The release of the commerative SG50 notes had queues forming as early as 6am.


Guide to Queuing Etiquette

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Respect other people

You are not the only person in the queue.

It is equally annoying to wait.

Be polite. You don’t like to be disturbed by other people waiting in line next to you, so why bother others? Don't talk too loud while waiting in line.

Mind the personal space

Invading other people's space won't make the queue faster.

Be mindful and leave a comfortable amount of gap of 8-16 inches between you and them.

Especially during special period such as an epidemic, be mindful of safe distancing.

Stand as close unto others as you would have like them to stand unto you.

Do not skip the line

Line jumping, queue jumping or butting can almost be called a social taboo.

For every action, there is an equal and opposite reaction.

Average queue-standers are 54% likely to object to someone butting in.

Keep your anger low

Taking out your frustration on other people is not the way to go about it.

Ask yourself this: would you have liked to get shouted at?

Be patient about it. Inform the person responsible for queuing about your issue, and see if they can do something about it.

Offer your place in line to someone who needs it more

If you're standing in a grocery line and the person behind you seems to need it more, offer to trade places.

Older people, pregnant women, women with young children and disabled people are not fit enough to queue for too long.

This simple act of kindness will not cost alot, so offer your place to someone else who needs it more.